This video was shot in June 2016
What Was The #30DayHairDetox?
One day we were sitting around the salon in Chicago discussing the “trends” in natural hair. As I was educating a client on how all the “right” things she was doing for her hair were actually causing her issues, Aisha got the brilliant idea to turn my so-called method into a challenge. Everybody else has challenges for length retention and protective styling, why not one for removing all the gunk we pile on our hair daily? Enter the #30dayhairdetox. It’s 30 days of :
No Shea Butter
No Coconut Oil
No Castor Oil
No Eco Styler
And eliminating products that have these ingredients in the first 5.
1. Hair Should Be Simple
We’re doing too damn much when it comes to our hair. Butters on top of oils on top of conditioners on top of more oil. Cleansing the buildup with lotion-y cleansers. Slicking down our edges with sludge and gels that feel like glue. The underlying theme of this challenge is really just wash your damn hair. With shampoo. And use simple conditioning and styling products with water based and water soluble ingredients.
2. Moisture = Water
When you get thirsty you don’t reach for the bottle of olive oil, right? Moisture = water. Oil= sealant. If you don’t clarify the oil layer off of the hair and allow water to get into the cuticle you’re moisturizing dry hair. Water evaporates in 4-7 days from hair so adding coconut or Shea to dry hair then co-washing or using weaker sulfate free shampoos contributes to the experience of dry hair.
3. There Are Better Products Than The Shea Based Ones . . .
Don’t shoot me. I know Shea based products are holy grail staples for many naturals. In my practice as a natural hairstylist for the last 5 years more than 75% of clients complaining of dry, brittle hair were using these products daily. Once we removed the layers and layers of buildup the hair was able to absorb moisture again.
The #30DayHairDetox Has Become
The Black Curl Magic Digital Salon
According to dictionary.com a salon is "an assembly of guests in such a room, especially an assembly, common during the 17th and 18th centuries, consisting of the leaders in society, art, politics, etc.".
But what is a Digital Salon? It is an online gathering place for black girls and those that love us to let our literal and figurative hair down in a safe space to learn simple, effective and fact based textured hair care from experts while celebrating our beautiful curl, coils, kinks.
We were inspired to build this space from our private digital community created for the participants of the #30DayHairDetox. The offline friendships, radical transformations in self perception, expansion of self love, strengthening of mother + daughter bonds, and just downright bomb ass curls that have emerged from inbox messages, long group threads, and video chats has blown us away.
We hope to invite you into that sacred sister space to help you cultivate a love/love relationship with your black girl curls and those of your loved ones.